Social Media Savvy for General Counsel

, Texas Lawyer


Social media has complicated the management of employees and their relationships with co-workers, raising a host of legal issues for in-house counsel.

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What's being said

  • David Harlow

    Social media tools are very powerful, and companies need to set appropriate boundaries for their use -- not only in the context of employees posting as individuals, but in the context of using social media to extend the company's messaging on line. Companies and brands need to establish inward-facing and outward-facing social media policies, and they are best developed with the folks most likely to be "users" at the table -- so that their understanding of the medium can be tapped, and so that they may help communicate the policies throughout the user community. Organizations sshould revisit their policies and procedures on a regular basis, as things like the NLRB outlook change over time, and as the company;s comfort level with social media may change over time.

    For more, I invite folks to take a look at my blog and twitter feed, which often touch on social media issues, with a particular emphasis on regulated industries.

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