Survey: Quality, Not Price, Counts When In-House Lawyers Pick Firms

, Corporate Counsel


A British survey of 900 in-house counsel rated the quality of legal advice as well as the quality delivering that advice as the most important factors in judging outside counsel, both scoring high with 96 percent of respondents.

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What's being said

  • Yang Yen Thaw, Singapore

    Being a cross-border legal specialist. I see an inherent fallacy here. Even though the article brings forth data to substantiate the statement of quality over cost, either the survey done is restricted and limited to local issues or to local dealings. However, if one were to pursue quality all the way for every single legal issue in multiple jurisdictions, the cost to the company would be astronomical. One therefore has to be highly balanced in choosing quality in relevant pieces of work and another in using less expensive lawyers for rote work.

  • Jeff Hodge

    I do "believe" that inhouse counsel believe that they select firms based on quality. I also know that two factors likely tilt that metric; (1) they know the firm and therefore naturally see the work as high quality though it may have no greater quality than peers, and (2) Non-US counsel, in my experience, remain highly reliant on relationships with law firms, more so than US counterparts. To then say that price is the key decision criteria, above relationships, undermines their own belief.My guess is that price, perhaps, carries a greater weight than might at first be evident and that price is increasingly important whether admitted or not. It is human nature for one to associate themselves with high minded values to which price sensitivity does not lend itself.Just a thought.

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